Copywriter
levels description
in 2022
Looking for Copywriter levels description? This is an ultimate list of levels description for Copywriter.
Individual Contributor (IC) career path for Copywriter
Intern Copywriter
Has less than 1 year of experience. Learning basic of design.<br/>
Skills needed for Intern Copywriter
- Learns UX Writing (Microcopy)
- Learns Persuasive writing
- Learns Metrics and analytics systems
- Learns SEO copywriting
- Learns Audience and delivery channels
- Learns Landing: creating a text on the structure of a one-page site
- Learns Email newsletter: types of newsletters, text, creativity, and visuals
- Learns Commercial text and case study
- Learns Company blog and news
- Learns Content Design
- Learns Brand strategy
- Learns Creative copywriting
- Learns Informational writing
Junior Copywriter
Has approximately 1-2 years experience and basic design foundations. Contribute ideas during team meetings
Skills needed for Junior Copywriter
- Knows Email newsletter: types of newsletters, text, creativity, and visuals
- Knows Landing: creating a text on the structure of a one-page site
- Knows Audience and delivery channels
- Knows SEO copywriting
- Learns Editing. Step-by-step work on the text
- Learns Text structure. Types of structures
- Learns Literacy and style. Means of Expression
- Knows Commercial text and case study
- Knows Metrics and analytics systems
- Knows Brand strategy
- Knows Content Design
- Knows Persuasive writing
- Learns Announcement block. Working with the header and subheader
- Knows Creative copywriting
- Knows Company blog and news
- Knows Informational writing
- Knows UX Writing (Microcopy)
- Learns Media literacy. Fact checking and text evaluation
Middle Copywriter
Has more than 2 years of experience in design. They need less supervision and minimal reworks.
Skills needed for Middle Copywriter
- Does Informational writing
- Does Landing: creating a text on the structure of a one-page site
- Knows Literacy and style. Means of Expression
- Does Content Design
- Does SEO copywriting
- Does Persuasive writing
- Does Email newsletter: types of newsletters, text, creativity, and visuals
- Knows Editing. Step-by-step work on the text
- Does UX Writing (Microcopy)
- Does Audience and delivery channels
- Knows Announcement block. Working with the header and subheader
- Knows Text structure. Types of structures
- Knows Media literacy. Fact checking and text evaluation
- Does Creative copywriting
- Does Commercial text and case study
- Does Company blog and news
- Does Metrics and analytics systems
- Does Brand strategy
Senior Copywriter
Create expert designs, take complex projects and mentor junior designers. They have 5-8 years of experience
Skills needed for Senior Copywriter
- Helps Content Design
- Helps Literacy and style. Means of Expression
- Helps Editing. Step-by-step work on the text
- Helps Commercial text and case study
- Does Audience and delivery channels
- Does Brand strategy
- Helps Email newsletter: types of newsletters, text, creativity, and visuals
- Helps UX Writing (Microcopy)
- Helps SEO copywriting
- Helps Company blog and news
- Does Metrics and analytics systems
- Helps Informational writing
- Helps Persuasive writing
- Helps Announcement block. Working with the header and subheader
- Helps Text structure. Types of structures
- Helps Media literacy. Fact checking and text evaluation
- Helps Landing: creating a text on the structure of a one-page site
- Helps Creative copywriting
Manager career path for Copywriter
Design Manager / Design Lead Copywriter
Has more than 7 years of experience. Rather than design, they take on the managerial responsibilities and DesignOps
Skills needed for Design Manager / Design Lead Copywriter
- Does Informational writing
- Does Persuasive writing
- Knows Landing: creating a text on the structure of a one-page site
- Does Metrics and analytics systems
- Does UX Writing (Microcopy)
- Does Announcement block. Working with the header and subheader
- Does Editing. Step-by-step work on the text
- Does Text structure. Types of structures
- Knows Company blog and news
- Does Audience and delivery channels
- Does Literacy and style. Means of Expression
- Does Media literacy. Fact checking and text evaluation
- Knows Creative copywriting
- Does Brand strategy
- Does Content Design
- Does SEO copywriting
- Knows Email newsletter: types of newsletters, text, creativity, and visuals
- Knows Commercial text and case study
Art Director Copywriter
Manages a larger team. Design leads report to the Art Director on team’s progress, setbacks, and other<br/><br/>
Skills needed for Art Director Copywriter
- Does Company blog and news
- Helps Metrics and analytics systems
- Helps Brand strategy
- Helps Editing. Step-by-step work on the text
- Helps Text structure. Types of structures
- Does Landing: creating a text on the structure of a one-page site
- Does Commercial text and case study
- Does UX Writing (Microcopy)
- Does Content Design
- Does Creative copywriting
- Helps Audience and delivery channels
- Does Informational writing
- Helps Literacy and style. Means of Expression
- Helps Announcement block. Working with the header and subheader
- Helps Media literacy. Fact checking and text evaluation
- Does Email newsletter: types of newsletters, text, creativity, and visuals
- Does SEO copywriting
- Does Persuasive writing
Design Director Copywriter
Has 10+ years of experience and 5+ years of leading a team. Design director contributes to the R&D and product design strategy
Skills needed for Design Director Copywriter
- Helps Informational writing
- Helps Landing: creating a text on the structure of a one-page site
- Helps Creative copywriting
- Helps Metrics and analytics systems
- Mentors Editing. Step-by-step work on the text
- Mentors Text structure. Types of structures
- Mentors Media literacy. Fact checking and text evaluation
- Helps UX Writing (Microcopy)
- Helps SEO copywriting
- Helps Audience and delivery channels
- Helps Brand strategy
- Mentors Literacy and style. Means of Expression
- Mentors Announcement block. Working with the header and subheader
- Helps Content Design
- Helps Commercial text and case study
- Helps Company blog and news
- Helps Persuasive writing
- Helps Email newsletter: types of newsletters, text, creativity, and visuals
VP of Design Copywriter
Has 10+ years of experience and 5+ years of leading a team. Design director contributes to the R&D and product design strategy
Skills needed for VP of Design Copywriter
- Mentors Editing. Step-by-step work on the text
- Mentors Informational writing
- Mentors Persuasive writing
- Mentors Creative copywriting
- Helps Audience and delivery channels
- Helps Brand strategy
- Mentors Literacy and style. Means of Expression
- Mentors Media literacy. Fact checking and text evaluation
- Mentors Content Design
- Mentors SEO copywriting
- Helps Metrics and analytics systems
- Mentors Announcement block. Working with the header and subheader
- Mentors UX Writing (Microcopy)
- Mentors Landing: creating a text on the structure of a one-page site
- Mentors Commercial text and case study
- Mentors Text structure. Types of structures
- Mentors Email newsletter: types of newsletters, text, creativity, and visuals
- Mentors Company blog and news
Individual Contributor (IC)
Intern Copywriter
Junior Copywriter
Middle Copywriter
Senior Copywriter
Manager
Design Manager / Design Lead Copywriter
Art Director Copywriter
Design Director Copywriter
VP of Design Copywriter
More levels description:
